Springfield, Missouri's Only

Locally-Owned Apple Premier Partner

Connecting with loved ones. Capturing moments. Creating memories.

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Apple Certified Service & Repair– Walk-ins Welcome!
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Apple Premier Partner

Southwest Missouri's only locally-owned Apple Premier Partner since 1984. Talk with an Apple Certified Expert today!

Certified Apple Technicians

Walk-ins Welcome

39 Years in Business

0% Financing*

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Apple for Students

Power your potential with tools for every goal. Whether you’re planning for school or for your first job, Simply is your hometown shop for all-things Apple.

Apple and Business

Whether you’re a small business or enterprise, Apple hardware, software, and services work together to give you and your employees the power and flexibility to do whatever needs doing.

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Apple for your Home

Simply connect your favorite devices and transform your house into a remarkably smart, convenient, and entertaining home.

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Customer Reviews

We let our customers simply speak for themselves.

4.4 average star rating
67 reviews

See for yourself!

Walked in the door with a problem that was over my head. They graciously spent time helping me walk through it at no charge. The employees here are awesome!

Debbie Loyd

Verified customer

I took my MacBook in because I was having issues with the keyboard. I had a diagnostic done same-day, and was able to keep my laptop while we waited on parts. I would definitely recommend to anyone.

Addison Eisley

Verified customer

Great company and service!! Not only did they fix the problems with my computer but they told me I didn’t need a whole new one yet! Thank you! You’ve got a customer for life!

Julz Gratton

Verified customer

Had an issue with my Macbook and the gentleman over the phone was able to assist me with no hesitation! Amazing Customer Service! Thank You!

Arthur V

Verified customer

The technician that helped me reset my iPad was very kind and helpful. He was quick to fix my issue. I would highly recommend them for all you Apple needs.

Danielle Ledgerwood

Verified customer

I took my MacBook in late after work to get a recall fixed. The recall would cover all costs and the part was in from Apple THE NEXT DAY and INSTALLED. The guy even stayed a few minutes past close so I could pick up my laptop before the weekend. This was grade-A service.

Tyler Cardwell

Verified customer

Who are you shopping for?


Apple products and service expertise. Get guidance from an in-person expert or browse products.

My Business

Whether your business employs one person or one thousand, we have solutions for all of your Apple needs.

My Student

Get in-person guidance for your family’s tech plan from our trusted Apple experts.

Simply the Support You Need!

Ask our Apple-Certified technicians about new products, repairs, business leasing, services or financing. If you need iOS support, diagnostics, a clean up, or are having other issues, we can help. Walk-ins welcome.

*Financing terms & offer subject to credit approval.